Jack Smith

Hi, I’m Jack — Based in the SF Bay Area, I’m a strategic communications professional with 8 years of experience in program coordination, and community engagement. I specialize in building authentic connections between organizations and their audiences.

My career is built on the belief that data only moves people when it’s paired with a compelling narrative. Currently, as a TDM Coordinator at ALTRANS TMA, I design and execute regional transportation demand management strategies to get people where they need to go. My work focuses on bridging the gap between infrastructure and the commuter, utilizing data-driven outreach to promote sustainable transit alternatives across the Bay Area.

Prior to ALTRANS, I planned and executed communications for Stanford Health Care’s Transportation Services. There, I developed integrated campaigns to reduce single-occupancy vehicle use and greenhouse gas emissions through targeted employee engagement. My foundation in the public and private sectors (including roles at the Oshman Family JCC and Mad Science of the Bay Area) honed my ability to connect diverse communities through event production and high-impact brand visibility

Outside of the office, I am a multimedia artist and filmmaker dedicated to collaborative storytelling. In 2023, I co-founded Space Squid Films, an independent production organization specializing in narrative film projects in the San Francisco Bay Area. I’ve also led large-scale community art initiatives, including Carlorful and Green Fremont. 

I hold a Master of Arts in Strategic Communication from Washington State University, where I specialized in branding, community engagement, and storytelling.